i am a fashion designer. gee
click here to maximize your minimalism!

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click here to view my favorites from the archives. gee




are you a fonts enthusiast? a typophile?
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find the beauty on your daily walk! take time to notice the details of your landscape.
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there is nothing like seeing a great handbag in action.
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plastics are our future. how can you resist plastic? it is so shiny and pleasing. I have a penchant for plastics.
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chronicling my quest for the one true
Greek Cup
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have you ever noticed the similarity between nyc fire call boxes and benevolent Kannon, goddess of mercy?
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every design, fashion and art magazine I read lately features some important directional artist making big contributions to their genre. and where do they live? brooklyn!
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who says there are no more 'new ideas' in art and design? the newness is in the juxtaposition.
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this is how I really get things done. with my little green co-worker/task-master.
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my clothing & accessories design
east-meets-west minimalism

my site

the look
dressy utilitarian

my concept
useful, economical, modular pieces that can be mix-matched in numerous ways (because why can't fashion be useful and lasting? I think it can!) So I say Maximize your Minimalism!

Satin Karate Belt featured in Dec 06 Real Simple

Voted Best Designer 2006 Style Bakery
'On the Rise'

Daily Buss Feature

Luckymag.com Feature

in the blog press
midtown lunch
the girl who ate everything
queens eats
(into) the fray
funky finds
style document
gowanus lounge
far too cute
ethereal bliss
couture in the city
independent luxe
decor 8
funky finds
urban socialite
lady licorice
high fashion girl

more press...

furniture (especially chairs from the 50s and 60s), uniforms, repeating patterns, menswear, Oscar Niemeyer, traditional Japanese architecture, the Rimpa School and Ogata Korin's 8-Point Bridge, Matisse, bromeliads, succulents and other waxy flora

particular loves
bamboo, coral, moss, woodgrain, silhouettes & other cut-outs, plastic, low-resolution images, the photo copier, off-registration prints, Max Ernst's Lunar Asparagus, NYC fire call boxes that look like Kannon, Fauvist color sense, the Noguchi Museum, pretty much all of Abstract Expressionism

magazines of current interest
Domino, Elle Decor (British), ARTnews, Art in America, Wallpaper

favorite heel style
the wedge, but a sleek modern interpretation

second favorite
the stiletto

current shoe obsession
alas, the sneaker. (because I live in nyc and walk a ton!) but not too sneakery of a sneaker. more of a sneaker disguised as a shoe, like a mary jane style or a high-tech looking black one with a metallic accent. how about Royal Elastics? I must go try some on. I really like the non-sneakeryness of their styles.





forever 21 goes couture

I found something interesting clicking around the Forever 21 Website. A link to one of the teen-centric retailer's latest endeavors, Twelve by Twelve. (The other endeavor is called Heritage 1981, girls and guys casual wear.) Yes, Forever 21 has launched a "New Women's Couture Line" which includes tops, sweaters, outerwear, bottoms and dresses that are arranged in 'collections' a la couture, with names such as Mystical Forest, Modern Art, The Royals (I like her bird cage hat), and more.*

By couture, I imagine they don't mean $10,000-$50,000 made-to-measure creations which one must fly to an exclusive fashion house the Left Bank for multiple fittings. But the Twelve by Twelve Website certainly creates a pleasing fantasy of fashionable exclusivity with many nice looking pages, especially when compared to the all business look of Forever21.com.

And the offerings are certainly pricier at Twelve by Twelve, where 'couture' tops range from $18-44, dresses $24-79, and outerwear $26-89. The same categories at Forever 21 are typically $7.80-24.80, $10.50-44.80, and $16.50-44.80, respectively.

A Twelve by Twelve dress at $79 can sure seem like couture when compared to a Forever 21 dress at $10.50; but I would guess that they use the same factories to sew both garments. Alas.

*Twelve by Twelve officially launched in June 2007. See this WWD article for more.

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